CATRINA DENNIS

Marketing portfolio

Highlights from over a decade of impactful, immersive, award-winning digital marketing campaigns for film, tv, video games, and more.

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STORYTELLING PORTFOLIO

Read and learn more about my comics, short stories, novels, and scripts.

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BRAND REPRESENTATIVE/
INFLUENCER DECK

Information on past brand collaborations and how we can team up for future projects!

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hosting & performing resume

A list of past performances and hosting opportunities, including TTRPG actual plays, audio dramas, and more.

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Meta Quest 3 & Asgard's Wrath II
As a gaming Social Lead at hi5.agency, I played a key role in the development and execution of the 2023 social campaigns for our clients at Meta on both the release of the Meta Quest 3 as well as its flagship title, Asgard's Wrath 2. Among my responsibilities was developing and maintaining the brand voice behind the game as our accounts engaged with players to build excitement for the game's release. Click here for press coverage of the activation.

Lord of the Rings: The Rings of Power
As Community Manager and Copywriter at Cynosure Creative, I supported a client campaign on Prime Video's Fanology PV accounts to promote the release of The Rings of Power. I'm a lifelong Tolkien devotee, so I was excited to write engaging and exciting original copy that spoke directly to the fanbase. They are, after all, my people!I also pitched and developed original content for both the release and sustain campaigns, including choose-your-own-adventure games to be played on Instagram stories and fan-focused content shares, spotlighting talented artists within the community.

Paper Girls
One of my most hands-on experiences as a Community Manager at Cynosure was on Prime Video's Paper Girls campaign. Along with pitching and executing digital marketing concepts including popular themed playlists and character personality tests, I helped develop on-the-ground activations and giveaways at San Diego Comic-Con. I helped create exclusive swag for the show's release party (which included exclusive slap bracelets and other nostalgic pieces), I live-tweeted the official panel, ran the Paper Girls IG Story feed, pitched our Paper Girls Rickshaw delivery concept, and ran exclusive giveaways from the Comic-Con floor for attendees as well as fans at home.I helped plan the entire digital campaign in collaboration with Prime Video's incredible social team, wrote scripts for our digital promotions, and created choose-your-own-adventure games and personality tests for fans to participate in throughout the promotional campaign.

Oxenfree 2 Announcement & ARG Campaign
As Community Manager at MWM Interactive (the game's publisher), I created various videos and worked directly with Night School Studio's creative team to create an immersive multiplatform game. I engaged directly with the community via Discord, YouTube, and Social Media to drop clues. Created multiple videos, static images, and scripts to as part of the content roll-out. Players loved the ARG's immersive storytelling and would look for new clues via Discord, Social, and even seemingly-random telephone numbers dropped as clues.

Undone Hispanic Heritage Month Campaign
I spearheaded the 2021 Latinx Heritage Month promotional campaign for Undone at Cynosure Creative for our clients at Prime Video. I worked closely and cross-functionally with multiple departments to pitch concepts to the client that highlighted Latine voices in front of and behind the camera, with a spotlight on Indigenous Central and South American cultures whose stories echo throughout the show's second season. I partnered with influencers like Shiadanni to create content highlighting Latine culture and how our stories are portrayed on screen.

Lua - An Unwavering Force

Tala - KOBOA: LA AVENTURA

L.E.O. - Once More Into the Void

Ay'lin Lobo - From The Cantina

Kid Bruisecrunch - Tempting Fate: Blood and Chrome